Jaguar has come a long way in the last ten years, back when Ford owned the company in the early 90s they were churning out old and used platforms and renaming under the Jaguar brand, this didn’t really work as the quality wasn’t there enough to justify the price that Jaguars were. Then in 2008 Ford sold the whole brand to Tata, an Indian car company that has helped bring Jaguar to it’s heightened success as of late. This success shows in it’s latest sales figures which are combed with Land Rover sales.
Ralf Speth, JLR Chief Executive said:
“Jaguar Land Rover has produced and sold more cars than at any time in our history.”
In the past year Jaguar Land Rover has sold around half a million cars for the first time ever as a company, this can certainly be down to the increased buzz around the company due to the newly annoucned and popular smaller saloon XE and the latest F-Pace SUV which has had it’s fair share of media attention and great reviews. To the end of March just gone, the company sold 521,571 cars which is a 13% increase when comparing it to the last year.