For the last 20 plus years, the VW Group has owned Automobili Lamborghini, through Lamborghini when it purchased it from Megatech in 1998. Audi paid a now seemingly small sum of $110 million. However this week, the VW Group has been offered €7.5 billion (£6.4 billion) for Lamborghini by a newly formed consortium called Quantum Group AG.
The Quantum Group AG said it sees a future in e-fuels and hydrogen for Lamborghini and if Audi agreed the deal it would end the 23 year long relationship the two companies have had, however Audi and the VW Group have been adamant in their messaging saying that Lamboghini is not for sale. This week Autocar spoke to Audi and a spokesperson confirmed that “Lamborghini is not for sale.”
The current models from Lamborghini use a lot of VW Group parts, the new Urus SUV sits on the same platform as other large SUVs in the group, such as the Audi Q7, Audi Q8, Bentley Bentayga, Porsche Cayenne and the Volkswagen Touareg. Even the engine is a Audi Group V8, the initial concepts did envision a V10 Lamborghini engine, however.
Like a lot of car companies, Lamborghini saw a dip in sales in 2020 – shifting 7,430 cars whereas in 2019 8,205 cars were sold.